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This site has the following on the web site, "Choisir un tapis par origine." We noticed that the web page also said " Pour l achat dun tapis persan." It also stated " Ou dun tapis dorient , lamateur fera bien de sentourer des mêmes précautions que pour celui dun bijou. Le spécialiste qui vous conseillera se double dun homme de goût, capable de guider votre choix en fonction de lusage auquel vous destinez votre tapis persan." The header had tapis orient as the highest ranking keyword. It was followed by tapis persan, tapis antiques, and tapis anciens which isn't as ranked as highly as tapis orient. The next words the site uses is achat tapis persan. acheter tapis persans was also included and might not be seen by search crawlers.